If you Think Social Media is Easy to Manage, Think Again
It is amazing how many people believe that managing their social media campaign requires a lot more than just setting up your Facebook, Google Plus, LinkedIn and Twitter pages.
And sure, anyone can set up social media sites. However, in order to create a successful campaign, you need to build it or hire a social media manager to build it for you.
You must realize that building up your social media campaign requires more than just setting up your pages and hiring a bunch of kids making irrelevant posts all day. You are also not going to get too far if you go and purchase likes and followers. You need to actually get out there and spend some time interacting with those who you would like to be your followers. If you give them useful information, nine times out of ten they will follow you back.
If you follow them, remember you can even ask them nicely to follow you back after introducing yourself in a private message. But be sure to interact with them. The more you do this, the more of a positive online presence you will create.
Creating social media campaigns do not happen overnight like anything else. If you are too busy to do so religiously, you can always hire professional social media workers to do it for you!
Either way, if you want to create a positive presence, you need to work for it.
In order to learn more of what it takes to create a strong presence whether you are attempting to manage it yourself or not, you will want to check these articles out- and any good social media manager will understand this anyway!
Five Things to do to Create a Successful Social Media Campaign
What Social Media Lesson we Can Learn from Ellen DeGeneres
If you are Playing Candy Crush on Facebook, Please Keep it to Yourself
A Run Down of The Five Frightening Mistakes That Are Made on Social Media
You are absolutely right. I hate managing my social media because it gets so overwhelming. I am glad there are freelancers or companies that can do this.
Business owners have to focus on their business, and leave their social media management to those who are there to take care of it.
Thanks for putting this out there. Social media management for any business owner is very time consuming and eats away at what needs to be focused on.
Yes – it is a lot of work to manage your business and keep up with social media 🙂
I had a client say “Well you did the hard part, why can’t we just take over”. We had a discussion on true reach. Great post.
Looks easy sometimes on the outside until you manage it yourself, thanks 🙂